Welcome to the ever-changing world of hair care, where rules are meant to be broken and trends are hard to keep up with. It can be exhausting, right? Hang in there, because we’re about to flip the script (literally) again. But trust us, it’s worth it. First, imagine your usual shampoo/conditioner routine—but in reverse. That’s the basic concept behind the newest hair-cleansing method, reverse shampooing. Instead of shampooing first, apply conditioner first, then rinse with a gentle shampoo. This method is especially beneficial if you have thin, damaged, or over-processed hair.

The science behind reverse shampooing.

We all know that no two strands of hair are exactly alike. Each person’s hair is a unique and complex ecosystem. So why throw traditional cleaning methods that have worked for us for years out the window? Maybe this will convince you.

Washing your hair in reverse will work with your hair's natural structure, locking in the oils and maximizing the benefits of conditioning. When you start with conditioner, you create a 'barrier' that protects the hair shaft from damage during the washing process. Not only that, conditioner also helps detangle and soften your hair, making it more resilient for the next wash. Additionally, conditioner can leave your hair feeling limp and heavy, especially if you don't rinse it out completely. By reversing the steps and washing your hair at the end, you ensure your hair is completely clean.

Benefits of reverse shampooing: A boost for your hair.

The main idea behind reverse shampooing is that your hair will benefit from the conditioner—i.e., the moisture and nutrients that enhance your hair's natural shine—but since you'll be washing it afterward, it won't be weighed down by the conditioner's heavy ingredients.

While most hair types can benefit from backwashing, it's especially beneficial for those with thin, oily, or fine hair, as it can add volume and make hair appear fuller, softer, and shinier—mostly because it's no longer weighed down by heavy conditioners. However, if you have coarse, curly, or thick hair, be careful. Alternatives like co-washing, super-hydrating hair masks, and deep conditioning treatments may be more beneficial.

How to wash hair backwards.

Step 1: Prepare hair.

First, wet your hair as usual. Warm water is ideal as it helps increase product absorption.

Step 2: Apply conditioner

Apply a generous amount of conditioner from mid-lengths to ends, avoiding the roots and scalp as much as possible. Conditioner will only make your scalp greasy and potentially cause breakouts. Let the conditioner sit for a few minutes. This is an important step, so be patient while it soaks into your hair.

Step 3: Rinse and detangle

While the conditioner is still in your hair, take a minute to detangle your hair. A detangling comb is perfect for this step. Then rinse again with warm water.

Step 4: Wash your hair

Next, apply a small amount of shampoo, focusing on the scalp and down to the mid-lengths of the hair. Gently massage the shampoo into the scalp to help wash away dirt and residue. If you are looking for a gentle yet moisturizing shampoo, then the Nubeà Sustenia Maintenance Shampoo - Moisturizing 200ml is a good choice for you. A little tip is to avoid rubbing and tugging at the hair too much when washing, as this can cause tangles.

Step 5: Rinse and dry one last time

Finally, rinse the shampoo with warm water, wring out excess water, then dry with a microfiber towel. Avoid tangling your hair too many times.

Reverse shampoo frequency

If you normally wash your hair four times a week, you can reverse-wash your hair four times a week. This is a different order, but it still involves cleansing and nourishing your hair. However, everyone is different, so it may take a few days of experimenting to find the best pace. For example, you may find that this method allows you to wash your hair a little longer. Or, you may find that switching to reverse-washing 50% of the time is better than washing your hair 100%. You know your hair, so you know it best.