There are certain smells that cause immediate discomfort, even though we can't clearly name them. This reaction happens very quickly, almost instinctively, before our minds have time to analyze it. In many cases, the cause isn't the current body odor, but stems from childhood memories stored deep in the brain.

The sense of smell is directly connected to the brain regions that process emotions and memories. As children, we associate smells with our circumstances: a hot kitchen, an old classroom, sick or stressful days. These experiences are "packaged" with smells, even though the smells themselves aren't bad.

Why do some smells cause unconscious discomfort even though they aren't foul-smelling?

As we mature, simply encountering a similar scent again can trigger old emotions in the brain without conscious effort. We can quickly feel uncomfortable or lose interest, even if the smell isn't strong. This explains why the same body odor elicits different reactions from person to person—because the "smell memory library" is unique to each individual.

Body odor, prolonged stress, and feelings of insecurity.

When stress is prolonged, hormones change, and the composition of sweat also changes. The smell becomes "sharper," harder to neutralize, and more likely to match pre-existing olfactory memories. Therefore, there are periods when, despite thorough hygiene, the smell still makes one uncomfortable.

Choose neutral scents to avoid triggering negative memories.

In this context, choosing a deodorant shouldn't be about masking a strong scent. A neutral, clean, and gentle scent helps the brain feel safe, thereby calming emotional responses. Breeze Roll-on Neutro 50ml is one such option: a light, clean scent that isn't overpowering, suitable for those sensitive to smells and prone to triggering subconscious memories.

When fragrance returns to its role of uplifting emotions

When life slows down, breathing becomes deeper, and body odor is kept neutral, unpleasant reactions gradually disappear. The scent no longer evokes negative memories, but becomes a comforting part of one's personal presence. Proper body odor care therefore not only makes others feel better, but also makes oneself feel more relaxed and secure each day.